The Wii (ウィー?, pronounced /ˈwiː/, like the pronoun we) is a home video game console released by Nintendo. As a seventh-generation console, the Wii primarily competes with Microsoft’s Xbox 360 and Sony’s PlayStation 3. Nintendo states that its console targets a broader demographic than that of both. As of December 31, 2008 the Wii leads the generation over the PlayStation 3 and Xbox 360 in worldwide sales.

A distinguishing feature of the console is its wireless controller, the Wii Remote, which can be used as a handheld pointing device and detect movement in three dimensions. Another distinctive feature of the console is WiiConnect24, which enables it to receive messages and updates over the Internet while in standby mode.

The Wii is Nintendo’s fifth home console, the direct successor to the Nintendo GameCube, and able to play all official GameCube games. Nintendo first spoke of the console at the 2004 E3 press conference and later unveiled the system at the 2005 E3. Satoru Iwata revealed a prototype of the controller at the September 2005 Tokyo Game Show. At E3 2006, the console won the first of several awards. By December 8, 2006, it had completed its launch in four key markets.

For years, video games have been growing in popularity but also in complexity. With Wii, Nintendo changes the way you play by maximising the fun and minimising the fuss. The Wii console makes you feel less like a player and more like you’re in the game. Frenzied sword battles are no longer confined to pushing a button. With Wii’s unique Wii Remote controller, Nintendo puts you in the middle of the action. Forget about pushing a button to start a golf backswing. Wii lets you swing the club! Don’t push a button to swing a sword, actually swing the sword. Video games have always been a part of you, now you get to be a part of them. Step up to the next level of gaming. Over time, gaming has become overwhelming to people. The Wii console returns gaming to simpler times while innovating game development at the same time. The unique Wii Remote gives parents and grandparents a chance to play games with their children. It gives gamers and traditional non-gamers a chance to share the same experiences in this new generation of gaming. For those who grew up with video games, Wii shows that games have not outgrown them.