Makeup-Gripping Serum Primer With Electrolytes

It’s prime time. Meet our first primer serum, a lightweight makeup primer that extends makeup wear while pampering your skin with moisture. The plumping face primer grips makeup for all-day wear and keeps your look fresh and glowy (never oily). It’s packed with five skin-loving electrolytes to help your skin look its smoothest, plumpest best. Our vegan and cruelty-free formula feels lightweight, absorbs quickly, and instantly smooths skin for even makeup application.

• Moisturizes the skin for a plump, radiant look
• Extends the wear of foundation and concealer all day
• Helps smooth skin for an even makeup application
• Absorbs quickly, leaving your skin primed and ready for makeup application.
• Can be used as a primer for makeup or worn alone for skin that feels smooth and looks radiant
• Suitable for all skin types, including dry skin

How to use

Kick off your beauty routine by smoothing a dime-sized amount of primer onto clean skin using the Plump Right Back Silicone Applicator. Then, apply your foundation and other makeup as usual before sealing it all in place with the hydrating Plump Finish Setting Spray.

Pro Tip: Make like a makeup artist and store your Plump Right Back Primer + Serum in the fridge to keep it cool for an extra refreshing, invigorating start to your routine.