Activate Sublimation Cooling Sports TowelPromote your brand or event in full colour with this sublimation cooling sports towel. Use it as a regular sports towel or activate the special cooling effect. Simply wet the towel with a little water, then grab both ends and pull to snap the towel. This will activate the cooling function in the material, so you can cool your face and head, or drape it over your neck for some cooling relief. 80 ( l ) x 30 ( w ) cm breathable performance fabric